Your Realty News October 2011
(561) 531-4977 | victoria@EchoFineProperties.com | victorialorusso.echofineproperties.com/search/
Selling Your Home in a Slow Market
Photo: © Ocean Photography | Veer

The slow housing market in many parts of the country is causing concern; but there are steps homeowners can take to ensure their house sells for a fair price.

Avoid Overpricing
When selling a house in a slow market, avoid the trap of overpricing. Keep in mind that housing prices in certain locations remain steadfast and do not change drastically. For example, if one house is sold for $100,000 then it is unlikely that the neighboring house will sell for $200,000—a key reason homeowners should not over-improve their home, since it will drive the price of their home above those in the neighborhood.

Round the Sales Price Up
When marketing a home on the web, try to provide a round figure rather than presenting an exact amount. For example, if the market price of a house is $151,261, it should ideally be priced as $150,000. Follow this trend because most search engines determine their slabs in accordance to either a $25,000 slab or a $50,000 slab. If a home is priced with a round figure, the chance of the advertisement being ranked in search engines is incremented by 7.1 percent.

Thank Goodness it's Friday
Fridays are considered favorable for selling houses. Professional market analysis has concluded that the number of people searching for homes online increases by almost eight percent on Fridays as compared to the other six days of the week.

Get an Online Advantage
Making use of free Internet advertising opportunities is key for selling success. Social networking is also a great selling tool that should not be overlooked. Using the popular social networking sites Twitter, MySpace and Facebook to market a home increases a home's public exposure while it is for sale.

Patience is a Virtue
With the number of foreclosed homes on the rise, it's good to keep in mind that these homes tend to be priced thousands below market value. Make sure your home is in good repair and marketable against any foreclosed homes in your area. Some buyers may be looking for a good deal and willing to make necessary repairs on foreclosed homes, but most buyers are looking for homes they can move into with little or no renovation.

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Victoria Lorusso  -  (561) 531-4977 Your Realty News  -  October 2011 

Victoria Lorusso, Echo Fine Properties, Fairway Dr. , Palm Beach Gardens FL 33410
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The material in this publication is provided for your informational purpose only and is not intended to substitute professional advice.
If your property is currently listed with a Real Estate Broker, this publication is not intended as a solicitation.
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